Created: 07/23/2014 10:12 PM
By: J.P. Murrieta, KOB Eyewitness Sports 4
In a time where typewriters are replaced by laptops, it's hard to go anywhere without seeing someone on their smart phone. And that includes college football players.
"I remember the original reason I got Facebook when I was 16 was for recruiting. I eventually fell into the Twitter side," said UNM Lobo, Dakota Cox.
Social media sites like Twitter have given college football fans direct access to the players.
"If you don't want it to be known than don't put it out there, but I think it's nice to have connection to fans. Sometimes the things that they say you can't let it get to you. Some people say things without knowing they could be affecting somebody else,” said UNM Lobo, LaMar Bratton.
Coaches realize social media isn't going away so they might as well embrace it.
"It's part of society, so what am I going to do, take it away? I'm on it and I do my own," said Utah State head coach, Matt Wells.
"I'm not on it a bunch, but what do I have about a thousand tweets? I've been on there a few times," said Fresno State head coach, Tim DeRuyter.
Coaches don't spend all day posting their daily activities, but they use it to brand their program, inform alumni and in the process educate their players on the responsibility of social media
"We've had some issues. We monitor it. I'll come right back immediately to them. I'll take examples of things they've put on their pages and put it up in front of the entire team on a power point presentation," said UNM head coach, Bob Davie.
In all, about half of the coaches in this league have their own twitter account. They might not like it, but it's the cost of doing business in college football in 2014.