Study: Balloon Fiesta had $186 million economic impact in Albuquerque area | KOB 4
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Study: Balloon Fiesta had $186 million economic impact in Albuquerque area

Study: Balloon Fiesta had $186 million economic impact in Albuquerque area

KOB Web Staff
Created: February 25, 2020 01:11 PM

ALBUQUERQUE, N.M.- A study, commissioned by the Balloon Fiesta, says the event generated $186.82 million total economic impact in the Albuquerque metro area.

Local businesses received $109.89 million, according to the study. More than 866,000 visited the Balloon Fiesta in 2019.

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Balloon Fiesta officials said about 70% of visitors traveled from outside of New Mexico for the vent.

Click here for more information about the study


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